Google profile
Categories, services, photos, posts, Q&A. The map pack is still where most local searches end. We keep the profile looking like a business that is open and busy.
▲ get found · get calls
Are they finding you or your competitor?
Google still gets the call. Video is how people find you when the map pack shuffles. Every plan includes Google profile work, SEO on your website, and videos Casey builds from your services and service areas.
▲ in every plan
Three things that have to work together
Website SEO
Pages that match what you do and where you do it. Not a generic blurb. The searches someone types when they need help today.
Videos
Casey produces them from your services and service areas. Posted to YouTube because those videos tend to show up in Google quickly, and they usually rank high. Casey also builds backlinks to them. Facebook and Instagram are optional — they rank well too, and they give AI more to work with.
▲ how video works
One topic. Two lengths. Posted for you.
You do not film. Casey writes, voices, and edits from the work you already do and the cities you already serve.
Long video
Widescreen, 16:9 — the normal YouTube shape you watch on a laptop or TV. Your service, your city, and a reason to call. Thumbnail and description included.
Short
A quick phone-sized clip. A short blurb about your service and a clear next step — call, click, or book. Posted as a YouTube Short, and as a Reel if you have Facebook or Instagram.
You keep the files
Posted to your channel. Cancel and the videos stay yours. We do not post to accounts we cannot access.
▲ why these platforms
YouTube for Google. Social for extra reach.
We are not posting for the sake of posting. These videos exist to get you found — in search, and when someone asks AI for a business like yours.
YouTube is required
YouTube videos tend to show up in Google quickly, and they often rank high. They also feed AI extra information about what you do and where you do it. That helps when someone asks Google AI, ChatGPT, or a similar tool for a local business like yours.
Facebook and Instagram are optional
Those posts also rank well. They give AI more detail about your services and service areas. If you have Pages, we can post there too — including extra posts each week at no extra charge. If you do not, YouTube is enough to start.
▲ AI overviews
If you are not in the answer, you may not be found.
Google is putting AI Overviews at the top of search. People also ask ChatGPT and tools like it who to call. Those systems do not invent a shop in Colorado Springs, Monument, or Pueblo. They pull from what they can find: your Google profile, your website, your videos, and your posts. Doing all of that together is how you get named. Doing none of it is how your competitor gets named instead.
One story, many places
Your profile, site, YouTube, and social should all say the same true things about your services and service areas. That is the material AI uses to build an overview.
Search is moving this way
Blue links still matter. The answer at the top is taking more of the clicks. If you only optimize a website and skip video and the profile, you are feeding yesterday’s search.
Your competitor will not wait
If they are showing up in AI Overviews and you are not, they get the call. You do not. This is not a nice extra. It is how people will find a local business.
▲ proof
I do not own these businesses. Google still showed the work.
I do SEO. I do not run a plumbing company, a landscaping company, a restoration company, or a law firm. Google still ranked the videos, and on a quieter search put YouTube and Instagram on the same page. If it can rank for someone else's trade, it can rank for yours.
Some videos rank faster and higher than others. That depends on the keyword and how competitive it is. Rankings also move when Google updates. YouTube videos do not usually sit on page one of Google — but they can. On less competitive keywords, the website, YouTube, and Facebook or Instagram can all show at once. These are examples, not a guarantee.
#12 · plumber and plumber near me
Plumber near me
Six days after posting. Sitting in Google as a YouTube result. I do SEO. I do not run a plumbing company.
#8 landscaper · #10 landscaper near me
Landscaper near me
Same idea. A video about the search, posted to YouTube, showing up in Google for the city and the trade.
#20 · water damage restoration near me
Water damage restoration near me
Four days after posting. Already in Google. Not page one yet — and not a restoration company either.
Lower competition · walsenburg plumber seo
Website, YouTube, and Instagram on one page
On a less competitive search, the site, the videos, and Instagram can all show at once. Same play we run for your services and towns — not a promise on every keyword.
Short videos · personal injury lawyer colorado springs
A Short next to real law firms
I am not a lawyer. Google still put a Casey's SEO Short in the Short videos results, sitting next to actual injury firms.
▲ monthly plans
Same Google work. Same website SEO. More video as you go up.
Most shops should start on Visible. Month to month. The first couple of months, we may post more videos than the plan lists — to help you get noticed faster. We will try. Not extra billed, and not a promise every month.
Found
$1,997/mo
1 long + 1 Short every week
- Google Business Profile optimization
- SEO on your website
- 4 long videos + 4 Shorts a month
- YouTube account required (we can create it)
- Facebook / Instagram optional
- Extra FB / IG posts each week at no charge if you have Pages
Most shops start here
Visible
$2,997/mo
2 long + 2 Shorts every week
- Everything in Found
- 8 long videos + 8 Shorts a month
- Enough cadence to stay in the feed
- YouTube required · FB / IG optional
- Extra social posts included when Pages are connected
Everywhere
$3,997/mo
3 long + 3 Shorts every week
- Everything in Visible
- 12 long videos + 12 Shorts a month
- For shops that want to own the niche
- YouTube required · FB / IG optional
- Extra social posts included when Pages are connected
▲ questions
Straight answers
What is in every package?
Google Business Profile optimization, SEO on your website, and videos Casey produces from your services and service areas. The only difference between plans is how many long videos and Shorts you get each week.
Do you build backlinks to the videos?
Yes. That is part of the work.
Do I get extra videos at the start?
You may. In the first couple of months we often try to post more than your plan, so Google and YouTube have more to work with. We will try. You still get at least what is in the package. Extra videos, when we can do them, are not extra billed.
Do I need a YouTube channel?
Yes. You must have a YouTube account or we will help you create one. That is where the long videos and Shorts live. YouTube is the main channel because those videos can show up in Google — sometimes fast, sometimes on page one — and they give AI more information about your services and areas. Facebook and Instagram are optional. If you have those Pages, we can post there too — including extra posts each week at no extra charge.
Do YouTube videos usually rank on the first page of Google?
Not usually. Most do not. Some rank faster and higher than others depending on the keyword and the competition. Rankings also change when Google updates. Page one is possible. It is not a promise. That is why we keep posting — so you have more chances to show up, not one lucky video.
Can the website, YouTube, and Instagram all rank at once?
On less competitive keywords, yes. The site, the YouTube videos, and Facebook or Instagram can show on the same results page. That is harder on a crowded search like plumber near me in Colorado Springs. It is more common on a quieter term. We still build all three, because even when they do not share the first page, they still feed Google and AI.
Why Facebook and Instagram if YouTube is the main channel?
They are not required. When you have Pages, those posts also rank well and they feed AI extra information about your services and service areas. More places saying the same true things about your business helps both search and AI answers.
Should I still post on YouTube, Facebook, and Instagram myself?
Yes. That is important. The videos we make for you are one piece. Your own posts still tell Google, social, and AI that the business is active. Weekly is the goal — a quiet page looks closed. We can help you optimize those posts too so they reach more of the right people.
How does this help with Google AI Overviews?
AI Overviews and tools like ChatGPT look at more than one page. They look at your Google profile, your website, your YouTube videos, and your posts. When those all tell the same true story about what you do and where you do it, you are easier to name in the answer. Search is moving this way. If you are not feeding it, you may not be found. If your competitor is, they will be.
Do I have to be on camera?
No. Casey writes and produces the videos from your services and the cities you serve. You do not need a studio, a camera person, or to appear on screen.
What is a long video vs a Short?
A long video is the normal YouTube shape: widescreen, 16:9, like what you watch on a laptop or TV. It explains your service and the area you serve, then asks people to call. A Short is a quick phone-sized clip. A short blurb about what you do and a clear next step — call, click, or book. If you have Facebook or Instagram, we can post that Short there too.
Is this a 12-month contract?
No. Month to month. If it is not working, you should not be stuck. Call 719-639-8238 to start, pause, or pick a plan.
Tell us what you do and where you do it
Call 719-639-8238. We will say Found, Visible, or Everywhere — and whether you need a YouTube channel set up first.
Call Casey's SEO